BuckeyeThon is setting the stage for its first $1 million campaign.
The 14th annual 24-hour dance marathon at Ohio State, which raises money for Nationwide Children’s Hospital, raised more than $767,000 in the spring when more than 3,000 people participated. It’s raised a total of $2.5 million over the past 13 years.
This year, it wants to recruit 4,000 student participants and encourage them to pledge $250 each, adding up to $1 million. The minimum amount students must fundraise to partake, however, is the same, at $100, BuckeyeThon spokeswoman Poornima Venigalla said.
The average dancer last year raised $250, BuckeyeThon vice president of advancement Vick Chhabria said.
Venigalla said while… Read more